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drupa in medias res Zünd Premiere.001

Note: German text below | Der deutsche Text steht unten.

It’s a truly impressive success story. Zünd Systemtechnik AG, a family-owned business with operations worldwide, specializes in developing and manufacturing digital cutting systems. The Zünd name represents Swiss Quality and is synonymous with precision, performance, and reliability. In our exclusive ValueDialog story from last year CEO Oliver Zünd explained why and how innovation is part of Zünd’s DNA. — Now, at drupa 2016, the swiss company celebrates a new milestone: ”Zünd D3 Cutter – the new standard in productivity“. In fact, it is more than a new product. It is a surprise!

 

A smart and clever way to start the promotion of a surprising new product: Zünd AG created a 20 sec YouTube video to incite curiosity. Very well done.

 

„Our digital cutting solutions contribute significantly to overall productivity increases; however, just as importantly, the trend towards automation involving different phases of production also demands seamless data flow. By combining the new Zünd D3 ultra high-performance cutter with Zünd Cut Center – ZCC software, we can offer obvious added value to customers looking to make their production both more efficient and more profitable,“ says Lars Bendixen, Product Manager Graphics.

 

With the D3 cutter, Zünd brings to market a new, dual-beam system for highvolume, industrial applications. Together with Zünd Cut Center – ZCC, the new cutter is part of a complete cutting/finishing solution that offers the ultimate in performance and productivity – from prepress to final product. Depending on job characteristics and cut contours, the new Zünd D3 is capable of doubling the troughput.

The new Zünd D3 cutting system is largely based on the proven technology of the G3 series. This means superb cutting accuracy across the entire working area, maximum modularity, and user-friendly operation. Furthermore, D3 is capable of handling an equally wide spectrum of materials. Because of its extraordinary flexibility, D3 is the ideal solution for mass customization and consequently, perfect for meeting the requirements of Industry 4.0.

The significant gains in productivity made possible with D3 are primarily due to the series’ dual-beam construction: twin beams operating independently and simultaneously in one efficient production workflow, with each beam carrying up to three different tool modules. Depending on the specifics of the job, this can result in twice the throughput of the single-beam system. The precision of the system’s direct drive, combined with state-of-the-art software and controllers, guarantee the highest levels of productivity and profitability. The D3 cutter integrates seamlessly in any existing production environment and brings with it a clear competitive advantage in markets that demand the ultimate in terms of performance.

To meet a variety of production needs, D3 cutting systems available in 4 different sizes ranging from the D3 L-3200 with a working area of 1800 x 3200 mm / 71 in x 126 in to the D3 3XL-3200 with a working area of 3210 x 3200 mm / 126 in x 126 in.

Consistent with Zünd’s modular design concept, D3 cutters can be adapted any time to meet changing cutting requirements. New tools, modules or automated load/off-load devices can easily be added to an existing configuration. The D3 system, therefore, not only represents considerable net gains in productivity but a safe investment in the future with exceptional value retention. Zünd Cut Center – ZCC completes the D3 cutting system. With a flawless, end-to-end digital production workflow, the system delivers unrivaled productivity and performance, making it a perfect match for high-volume industrial production environments.

About

Zünd Systemtechnik AG, a family-owned business with operations worldwide, specializes in developing and manufacturing digital cutting systems. The Zünd name represents Swiss Quality and is synonymous with precision, performance, and reliability. Since 1984 Zünd has been developing, manufacturing, and marketing modular cutting systems and is globally recognized as market leader.

The Zünd customer base consists of manufacturers and suppliers in many different industries, including graphics, packaging, garment and leather, as well as technical textile and composites. Zünd maintains headquarters in Altstätten, Switzerland, where the company’s R&D, marketing, and production facilities are located. Besides Zünd’s own sales and service organizations in Hong Kong (China), Bangkok, India, Italy, the Netherlands and the United States, Zünd relies on a worldwide network of long-standing, independent distribution & service partners.

Contact

Zünd Systemtechnik AG
Industriestrasse 8
9450 Altstätten, Switzerland
www.zund.com

 

 

Zünd D3.jpg

With a dual-beam system, the Zünd D3 cutter is setting new standards in precision and performance. Photo: Zünd / Live Video below: Andreas Weber |  Mit seinem Doppelbalkensystem setzt der Zünd D3 Cutter neue Massstäbe in Sachen Leistung und Präzision. Foto: Zünd / Video (unten): Andreas Weber, live am 31. Mai 2016 auf der drupa um 10.15 Uhr.

 

 

Zünd D3 Cutter – der neue Massstab in Sachen Produktivität

Es gibt sie nach wie vor, die eindrucksvollen Erfolgsstories. Die Zünd Systemtechnik AG, ein global tätiges Schweizer Familienunternehmen, positioniert sich erfolgreich als der Spezialist für digitale Schneidsysteme. Zünd steht, so das Unternehmen, für Schweizer Qualität und gilt als Synonym für Präzision, Leistung und Zuverlässigkeit. — So lautet die Erkenntnis aus dem exklusiven ValueDialog mit Vorstandschef Oliver Zünd, der darlegte, wieso und warum Innovation in seinem Unternehmen sozusagen genetisch veranlagt ist. https://valuetrendradar.com/2015/06/18/valuetalk-oliver-zund-langfristiges-denken-zeichnet-uns-aus/ Zur drupa 2016 präsentiert das Schweizer Unternehmen nun einen weitern Meilenstein. Wahrlich mehr als „nur“ ein neues Produkt. Sondern eine echte Überraschung.

„Unsere digitalen Schneidlösungen liefern einen wesentlichen Beitrag zur Produktivitätssteigerung. Der Trend zur Automatisierung über verschiedene Produktionsprozesse verlangt jedoch einen barrierefreien Daten-Workflow. Durch die Kombination des Zünd Cutter D3 mit unserem Zünd Cut Center – ZCC können wir unseren Kunden mit Blick auf Automation und Wirtschaftlichkeit einen klaren Mehrwert bieten.“ —Lars Bendixen, Product Manager Graphics. 

Zünd bringt mit dem D3 Cutter ein neues Doppelbalken-Schneidsystem für den industriellen Einsatz auf den Markt. Zusammen mit dem Zünd Cut Center – ZCC bietet Zünd damit eine komplette Lösung für höchste Produktivität von der Datenaufbereitung bis zum Endprodukt. Mit dem neuen Zünd D3 Cutter wird, abhängig von der Schneidkontur, der doppelte Materialdurchsatz erzielt.

Der neue Zünd D3 Cutter basiert im Wesentlichen auf der bewährten Technologie der G3-Cutterserie. Das bedeutet höchste Präzision im Zuschnitt über die gesamte Arbeitsfläche, maximale Modularität und bedienerfreundliche Steuerung. Darüber hinaus verarbeitet der D3 Cutter ein breites Spektrum an Materialien. Mit seiner ausserordentlichen Flexibilität ist der D3 die ideale Produktionslösung für die Mass Customization und damit perfekt auf die Anforderungen der Industrie 4.0 zugeschnitten.

Die markante Leistungssteigerung des D3 ist insbesondere auf das neue Doppelbalkensystem zurückzuführen. Die zwei Balken, ausgerüstet mit jeweils bis zu drei verschiedenen Modulen, schneiden in einem Arbeitsdurchgang. Abhängig von der Schneidkontur wird die Produktionsgeschwindigkeit dadurch verdoppelt. Die Präzision der Direktantriebe in Kombination mit modernster Ansteuerungssoftware garantieren höchste Effizienz und Wirtschaftlichkeit. Der D3 Cutter fügt sich nahtlos in bestehende Produktionsprozesse ein und garantiert einen durchgängigen und schlanken Workflow. Das bringt dem Anwender einen entscheidenden Wettbewerbsvorteil in einem Markt, der höchste Performance fordert.

Der D3 ist je nach Anforderung in vier unterschiedlichen Grössen erhältlich: Vom D3 L-3200 mit einer Arbeitsfläche von 1800 x 3200 mm bis zum D3 3XL-3200 mit einer Arbeitsfläche von 3210 x 3200 mm. Ganz dem Baukastenprinzip folgend kann auch der D3 jederzeit neuen Anforderungen angepasst werden. Neue Werkzeuge, Module oder Systeme zur vollautomatischen Materialzuführung und -entnahme lassen sich einfach integrieren. Somit bietet der D3 neben seiner hohen Netto-Produktivität eine verlässliche und sichere Investition in die Zukunft mit hoher Werthaltigkeit.

Ergänzt wird die D3-Serie mit dem Zünd Cut Center – ZCC. Das perfekt abgestimmte Gesamtsystem bietet dem Anwender eine sehr hohe Produktionsleistung und ist auf die Bedürfnisse industrieller Grossbetriebe zugeschnitten.

 

Über Zünd Systemtechnik AG

Die Zünd Systemtechnik AG, ein global tätiges Schweizer Familienunternehmen, ist der Spezialist für digitale Schneidsysteme. Zünd steht für Schweizer Qualität und gilt als Synonym für Präzision, Leistung und Zuverlässigkeit. Seit 1984 konstruiert, produziert und vermarktet Zünd modulare Cuttersysteme und zählt weltweit zu den führenden Herstellern.

Die Kunden sind gewerbliche Dienstleister und Industrieunternehmen aus der grafischen Branche, der Verpackungsindustrie, der Bekleidungs- und Lederbranche sowie aus dem Textil- und Compositemarkt. Am Hauptsitz in Altstätten befinden sich die Forschung & Entwicklung, das Marketing und die Produktion des Unternehmens. Nebst den eigenen Verkaufs- und Serviceorganisationen in den USA, Hongkong, Bangkok, Indien, den Niederlanden und Italien arbeitet das Unternehmen weltweit mit unabhängigen und langjährigen Vertriebspartnern zusammen.

Kontakt

Zünd Systemtechnik AG
Industriestrasse 8, 
9450 Altstätten, Schweiz
www.zund.com

 

 

At a glance: #drupa2016 Storify by Andreas Weber

 

 

drupa2016 ZundCutter Storify

 

 

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ValuePublishing ValueDialog BW Papersystems.001

German version available

It is fantastic that the topic of paper and paper processing has (finally!) become the focus at the drupa. This is an important sector and it has more to offer than ever even though it has been previously seen as secondary because all spectacular innovations had come from the printing press industry. During the course of digitalization with networking and automation of all processes (keyword Industry 4.0), paper and processing specialists have updated their business from the ground up. This was specifically evident during the business press conference of the VDMA on 04 April 2016 in the Frankfurter “Haus des Buches” — and it received excellent feedback.

As paper specialist, BW Papersystems takes on the global lead, through its innovative company structure with customer-orientated solutions in line with the market conditions. This is reason enough to talk to one of the top managers, who is close to the customer on a global scale. As Vice President Global Mill Sales, Patrick Walczak is responsible for the global sales activities at BW Papersystems. 

Patrick Walczak’s key messages: Customer orientation

  • “Our top priority: We focus on individual customer desires.”
  • “We communicate with suppliers and partners of our customers about all processes over the entire value chain.”
  • “We are more than just a supplier of individual technological components. For our customers and their customers, we become more and more the problem-solver by offering innovative and successful solutions. This will be even more intensified by drupa 2016.”

Patrick Walczak’s  key issue: Added value for customers

“To generate added value for our customers, it is not enough to offer innovative and good products. Three things are essential for us:

  1. Listening.
  2. Flexibility.
  3. Act with the solution in mind. Always to look beyond the rim of your tea cup!”

 

 

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Interview by Andreas Weber | German version

The name of the trade fair drupa stands for the abbreviation of the German words for print and paper, i.e. “Druck und Papier”. Both offer the platform for a new business model of BW Papersystems. What has happened to this day?

Patrick Walczak: Only today, new technologies are truly accepted in the printing industry. The trend of promising a dynamic growth has long been anticipated. However, its effects are only seen today. Our special challenge: Thus far, processing paper was so to speak an “unwanted stepchild”. As necessary evil, we were somewhat isolated. We were stuck in this dilemma. Therefore, we have changed many things. Finally, we were able to expand our world of ideas. Business units of the Körber Group such as Will and Pemco went to the Barry Wehmiller Group and they were combined with other companies, even acquisitions. Many changes happened at the structural and cultural level. Now, we are able to look beyond the rim of the teacup…

… in other words, you underwent a pretty strong financial crisis?

Patrick Walczak: Yes. The period following the drupa 2012 was very tough for us. Our former market activities were unilateral. At the same time, the demand decreased. The business in Asia failed. Investments in North America dropped. We were searching and we did find a new home, which became a very good home. The Barry Wehmiller Group [in short: BW Group] is listed on the stock exchange. It consists of 80 companies in machine and system engineering, which are divided into four platforms. Now, we have a solid financial structure and our product structure is positioned more broadly; and the paper division of Bielomatik, WillPemco’s strongest competitor became part of the BW Group. In addition, there were changes in the environment: Today, digital printing is ever more influential than before. All participants in the entire print production value chain communicate with one another and collaborate intensively. — from the manufacturer of technology and paper to the paper dealer and end customer.

What are the effects of this fresh start in the paper industry?

Patrick Walczak: Delivery times in near real times are the standard in the paper business. At least smaller quantities are ordered and delivered within 24 hours. This creates new challenges, with which we are dealing. Our business model changed completely: We are more than just a supplier of individual technological components. For our customers and their customers, we become more and more the problem solver by offering innovative and successful solutions. This will be even more intensified by drupa 2016. There will be joint appearances with paper suppliers, dealers, and users. We focus on close cooperation and perfect teamwork. We communicate with suppliers and partners of our customers about all processes over the entire value chain.

What makes your new business model consistent with the changes in the marketplace?

Patrick Walczak: Globally seen, the use of paper does not decrease to the degree that printing of paper decreases specifically for consumer purposes. With our new business model, we facilitate and master a market environment that is in the midst of change. This is not anything new when seen in the historical context. There have always been changes; however, the speed by which things happen has increased significantly. Accordingly, our communication and collaboration skills have to fulfil completely different requirements. Top priority: We focus on individual customer desires.

 

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Can you give me one example?

Patrick Walczak: Just look at the booming market of digitally printed photo albums. It requires mastering strong seasonal fluctuations with regard to formats and types of paper. Accordingly, our processes such as cutting and binding solutions are optimized and in line with customer needs. In the course of our new strategy, we have not only consolidated us but we have advanced proactively. In our Corporation, we call it customer trust and customer care initiative. This allows us to focus with competent teams in the market ‘beyond sales’ namely precisely on the customer and the customer’s specific requirements. Therefore, the achievement of customer satisfaction is not the final objective. Rather it is relevant to build permanent trust. To me it is very important: Can our customer be assured, if we are the partner or as the saying goes “are we game for anything”? This is how we are in the end able to develop and realize joint visions.

What effect does this have on the corporate culture?

Patrick Walczak: Our customer orientation to create trust and sustainable partnerships should not simply be the introductory paragraph in an image brochure but it should guide day-in and day-out the thoughts of each employee. All of our customers must feel it each day, each hour. The spectrum of our customers ranges from five employees in a family business to global players with tens of thousands of employees worldwide. This is what unifies us: In the end, what counts are personal connections and perfect customer relationships. Our Chairman & CEO Bob Chapman (personal information about him: http://www.barrywehmiller.com/our-business/leadership-team/bob-chapman) wants to know each month where exactly we stand. The good and the bad. Therefore, all processes are continuously evaluated and perfectly aligned with the customer’s needs. This includes costs and machines/solutions.

em-cover book Bob Chapman
Bob Chapman hat die Unternehmenskultur der BW Gruppe durch ein lesenswertes Buch manifestiert.

 

In this context, what added values do your customers or new customers expect and which ones do you wish to achieve?

Patrick Walczak: To generate added value for our customers, it is not enough to offer innovative and good products. Three things that are essential for us:

  1. Listening.
  2. Flexibility.
  3. Act with the solution in mind. Always look beyond the rim of your teacup!

Just the machine technology has so to speak a secondary effect; in the end, it must ultimately create something else and something greater for customers. We must move something in business and in society, something that is fun. The motto of our Company is: Building a better world through business.

What advantages do you see for BW Papersystems?

Patrick Walczak: We serve on a global level various industry dealing with paper, cardboard, and print. Suitable products and solutions are the result of our comprehensive trend observations and trend shaping. For example, the customer specific modification of a machine can be the solution. Our global perspective permits us to serve large markets and niche markets alike; in any case, it is important to recognize global accentuations to be able to respond swiftly to heterogeneous market requirements. Cultural closeness is important. We assure it through local contact persons. Our infrastructure has grown significantly since we are part of the BW Group. Therefore, we are well equipped to satisfy best customer desires.

Are there any cross-sectorial role models, which you use? 

Patrick Walczak: We do see the automotive sector including the supplier market as role model. Specifically, with regard to the industry 4.0 standards, which were already achieved. The following counts in machine and system engineering: Machines must fulfil their purpose; they must run smoothly and they must support customers in their work perfectly. The expectation of dependability increased beyond physical framework conditions. Therefore, it is extremely important – even if we are talking special machinery – to have spare parts available locally along with local service technicians. As I have mentioned, our guiding principle in the business of our customers, who have deliver to their customers within 24 hours.

 

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What characterizes the technical services at BW Papersystems?

Patrick Walczak: We are the leader in remote maintenance. We recently relaunched our ‘ExpertOnline’ system, which had been established for the past 8 years. With our own software, we now have a significantly improved access to analyse machine data, particularly to diagnose errors. Initially, we use a remote service to start up new installations more quickly. Now, we can offer customers for flat rate novel services, which reduce the required maintenance or repair times of 30 to 40 hours to 3 to 4 hours.

Paper manufacturers are rather conservative and they do not like to let someone else handle sensitive issues. How do you deal with it?

Patrick Walczak: Of course, you have to remove barriers. Our approach with ExpertOnline is for the majority of this conservative sector such as paper mills unusual. Therefore, we need new forms to communicate this new system. In addition, it requires a strong trust in us because the customer does give a lot out of the hand. Therefore, we expected a flat start-up curve but some started immediately and they were highly satisfied. Important is: New functions are added such as production optimizations and quality improvements. A wealth of production data is created. We can process them in a structured manner and we can analyse them intelligently.

 

ExpertOnline Diagramm

What do those quite complicated new approaches look like in terms of the discussed benefit and added value?

Patrick Walczak: On the one hand: We rely on social media communication and for example, we have an explanatory video uploaded to YouTube. On the other hand, we use kiosk systems at the drupa 2016. These deal with the topics in a structured manner, whereby one deals with ExpertOnline. These multimedia contents are supported by consultations and meetings, including statements of users/customers. Authentic customer evaluations and dialogues are important for us. This provides entirely new ideas to show additional opinions and get new input through social media (via forums, blogs, etc.). This applies to the products and specifically to services, remote maintenance or spare parts, etc. According to our customers, these open and informative communications lead to benefits and effects to make purchase decisions transparent for business decision-makers or even controllers.

 

 

What makes it particularly worthwhile to visit BW Papersystems at the drupa 2016?

Patrick Walczak: I believe the primary incentive is to meet people: Customers and employees/experts all communicate with one another. Business is conducted through relationships by people as acting persons. Therefore, the concept of the remote maintenance ExpertOnline also encourages the ExpertPersonal experience. — Second: Trust is created by expertise, dependability, and personal contacts. Drupa offers the best opportunities for it. Through meetings/consultation, we demonstrate a very well structured mixture of an in-depth expertise (keyword: “Meet the Expert”) and personal perspective, e.g. through selected exhibits and process sections for cutting and packaging of paper and we also consider small investments into niche markets. In addition, we show that our solutions are highly flexible and rapidly available. Today, we only need 6 to 8 weeks to deliver and 1 week for the installation instead of the previous delivery term of 8 to 9 months and 6 weeks for the installation.

Who can benefit particularly from the offer of BW Papersystems or rather which impulses are created for the market in the medium-term and in the long-term?

Patrick Walczak: This is clearly the result of our large portfolio of solutions, which caters to print shops and specifically to digital print users, paper mills and the paper shops as well as the packaging industry. In addition, we address professionals, which deal with special topics such as office supplies/stationary, note pads, copybooks, digital books and specialty segments such as banknotes, security documents, etc.

Last but not least: What is your personal motivation in your job and what does drupa mean for you?

Patrick Walczak: My professional and personal motivation in a nutshell: Days such as these. Interaction with different people. The exchange, meeting, at wonderful places on special occasions. My job as global head of sales provides me with an excellent mirror image of what our customers and we will expect to find at the drupa 2016 — a global, intercultural, linguistically divers meeting. The trade fair grounds and the city of Düsseldorf as location provide a dynamic while offering ONE place for all to meet. The drupa is so to speak a kind of home turf for the paper industry during a specific temporal rhythm. To be better equipped for new challenges. I still remember vividly the experiences I made in 2012. Through various personal meetings and in-depth discussions, we were have been able to transform a situation of “ignoring one another” for many years into an excellent business friendship, which led to new joint appearances at congresses on the topic of value-chain and value-innovation in niche markets in addition to a high investment. Anyone who wants to find out particulars can talk to me personally at our drupa stand!

—Thank you for this extensive and interesting interview!

 

 

Patrick Walczak

About the person

Patrick Walczak is Vice President Global Mill Sales — responsible for the global sales activities at BW Papersystems. His team covers all-important regions in North America, South America, EMEA, and Asia. This is what he says about his responsibilities: “It is fascinating to work in an internationally orientated team and to have responsibilities within an important global corporation, which focuses customer oriented on new solutions that are sustainable in the future.”

Education and professional experience: Patrick Walczak has a Bachelor Degree in business administration, controlling, marketing, and human resources management. He has been working as Vice President Sales & Marketing for five years. He has previously worked for 16 years as Marketing Director and Sales Manager for the Körber Group in Hamburg. Before this position, he has worked for six years as Sales Director and Commercial Director at the Thyssen Krupp affiliate Harburg-Freudenberger Maschinenbau GmbH (business sector of edible oil industry).

 

 

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About the Company

BW Papersystems, is a division of Barry-Wehmiller. It combines under one roof strong brand names, innovative technologies and many years of experience in cutting and packaging of paper and cardboard, the processing of stationary as well as corrugated cardboard.

About BW PAPERSYSTEMS

BW Papersystems unites the five strongest brands of the paper industry: WillPemcoBiolematik, MarquipWardUnited, SHM, Wrapmatic, Kugler-Womako, BW Bielomatik, and JAG Synchro. According to Company information, it offers market-leading solutions for cutting and packaging of paper, cardboard and other materials in the large format, small format and digital format sector as well as solutions for the stationary sector, the production of passports and special paper processing applications. Customers in the corrugated cardboard production and processing industry are supported by the well-known brands MarquipWardUnited, Curioni, and VortX. A global service network and “ExpertOnline” for remote maintenance reduce maintenance and repair times drastically and they provide new analysis methods to optimize production and quality.

About BARRY-WEHMILLER

Barry-Wehmiller is a global provider of comprehensive engineering services and production technologies for the packaging, corrugated cardboard and paper processing industries. An employee orientated management style and operative strategies combined with sustainable growth led Barry-Wehmiller to become a Company, which today generates more than USD 2.4 billion in sales. Its 11,000 employees have one joint vision: To create a pleasant togetherness through respectful conduct. Building a Better World through Business. For more information, go to barry-wehmiller.com.

Further links to the Company: 

Website: http://www.bwpapersystems.com
Facebook: https://www.facebook.com/BW-Papersystems-745846972142305/?fref=ts
LinkedIn: https://www.linkedin.com/company/bw-papersystems?trk=top_nav_home
XING: https://www.xing.com/companies/bwpapersystems
Twitter: https://twitter.com/

 

 

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About the presentation at the drupa 2016

BW Papersystems unites for the first time leading brands for stationary and digital print processing machines and large format cross cutters.

Hall 10, Stand D 20

 

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One highlight of BW Papersystems will be the presentation of an eCon large format cutter. This eCon format cutter, which was developed with the latest construction methods, offers the high cutting quality of a dual rotary cross-cutter. Due to the attractive price, the investment should become profitable for print shops and cardboard manufacturers in a short time, while reducing inventory, making pile turners are thing of the past, reducing material costs and increasing the efficiency of the print machines.

In addition, we will show at our stand an automatic Wrapmatic GREC, a huge wrapping machine for large format materials. This machine is designed for an average production rate. It is the perfect flexible solution for paper processors and smaller paper mills with the desire to produce the highest quality of packaged reams. It uses as wrapping material traditionally coated papers that protect against moisture or wrapping paper. Due to the rapid format change options, the GREC is ideal for processing small order quantities efficiently.

Furthermore, visitors of the stand can discover the significantly expanded product portfolio of WillPemcoBielomatik, BW Bielomatik and Kugler-Womako for the processing of stationary, digital print and digitally printed books, the binding of books as well as for RFID applications. For the first time, the best technologies of the former E.C.H. Will and the paper-processing sector of Bielomatik and Kugler-Womako are combined. Now, customers can choose between ideal machine solution for simple or for highly automated production requirements. The product portfolio includes solutions for the production of notebooks, for glued products or for products bound with plastic, wire or even paper.

For the rapidly growing digital print market, BW Papersystems offers flexible cutting systems for digital paper formats, book-on-demand binding solutions for the very small book editions as well as innovative systems based on single sheets to process large volumes of digitally printed books. Systems for speciality applications such as the processing of RFID technology and the production of passports compliment the impressive range of products.

CEO Talk on Innovation Oliver zünd.002

@ 2015 by Value Communication AG, Mainz/Germany. Bildcollage: Andreas Weber. Porträtfoto Oliver Zünd: Zünd Systemtechnik AG.

Es gibt sie nach wie vor, die eindrucksvollen Erfolgsstories. Die Zünd Systemtechnik AG, ein global tätiges Schweizer Familienunternehmen, positioniert sich erfolgreich als der Spezialist für digitale Schneidsysteme. Zünd steht, so das Unternehmen, für Schweizer Qualität und gilt als Synonym für Präzision, Leistung und Zuverlässigkeit

In der Eigendarstellung heisst es: „Seit 1984 konstruiert, produziert und vermarktet Zünd modulare Cuttersysteme und zählt weltweit zu den führenden Herstellern. Die Kunden sind gewerbliche Dienstleister und Industrieunternehmen aus der grafischen Branche, der Verpackungsindustrie, der Bekleidungs- und Lederbranche sowie aus dem Textil- und Compositemarkt. Am Hauptsitz in Altstätten befinden sich die Forschung & Entwicklung, das Marketing und die Produktion des Unternehmens. Nebst den eigenen Verkaufs- und Serviceorganisationen in Hongkong, Amerika, Indien, den Niederlanden und Italien arbeitet das Unternehmen mit unabhängigen und langjährigen Vertriebspartnern zusammen.“

Grund genug für Andreas Weber, per Value CEO-Interview bei Oliver Zünd nachzufragen, worauf die Erfolgsfaktoren seines Unternehmens beruhen.

Warum stellt die Geschichte von Zünd Systemtechnik AG eine Erfolgsstory dar?

Oliver Zünd: Langfristiges Denken zeichnet uns aus. Das verleiht uns mehr Spielraum als quartalsgetrieben kurzfristigen Renditen nachjagen zu müssen. Als 1984 gegründeter Familienbetrieb können wir dies. Wichtig ist für uns vor allem die Nähe zu den Kunden und der Bezug zur Region. 80 Prozent aller Technik-Komponenten kommen aus unserer Gegend, sprich aus einem Umkreis von 30 Kilometern. Zudem sind wir fokussiert. Wir wissen und haben uns darauf spezialisiert, wie man mit einer soliden, modular aufgebauten Produktplattform vertikale und hochspezialisierte Märkte bedienen kann. Die Vorteile: 1. Das Risiko ist besser handhabbar. 2. Der Kunde profitiert; er kann seine Maschinen upgraden und bedarfsgerecht ergänzen.

Woher nehmen Sie Ihre Inspiration für die weitere Unternehmens- und Produktentwicklung?

Oliver Zünd: Wir setzen auf sehr gut ausgebildete Mitarbeiter und haben eine große Forschungs- und Entwicklungsabteilung mit insgesamt 40 Mitarbeitern. Das ist für ein Unternehmen unserer Größe ein sehr hoher Anteil. Unsere Strategie ist, bei unserem Geschäft möglichst marktnah zu agieren. Das heisst, unser Geschäft möglichst im Direktkontakt mit den Kunden anzugehen. So bedienen wir die D-A-CH-Region von unserem Hauptsitz in Altstätten aus. Dadurch sind wir nahe beim Endkunden. Vor allem nutzt uns die rege Beteiligung an Fachmessen, unsere Marktsicht aktuell zu halten und Trends auszuloten.

Können Sie ein Beispiel nennen?

Oliver Zünd: Ein gutes Beispiel stellt die FESPA dar, die Mitte Mai 2015 in Köln stattfand. Hier haben wir einem internationalen Publikum neue Automatisierungslösungen vorgestellt. Wir haben einen hochmodernen Picking Roboter vorgestellt, der im vierten Quartal 2015 erhältlich sein wird. Zudem haben wir den neuen Fräswerkzeugwechsler ARC vorgestellt. Passend zum Material wählt der ARC vollautomatisch den richtigen Fräser. Die Einrichtezeit kann damit massiv reduziert und Bedienfehler ausgeschlossen werden. Das Hauptaugenmerk bei diesen Messen liegt auf dem Kontakt und Dialog mit unseren Endkunden.

Wie verfolgen Sie die Anwendungen Ihrer Produkte und Lösungen – v. a. im Hinblick auf Innovation und Kunden-/Marktnutzen?

Oliver Zünd: Wir arbeiten wann immer möglich bei Innovationen mit Beta-Kunden, die idealerweise in unserer Nähe angesiedelt sind. So können wir Anwendungen wie den Picking Roboter testen und praxisnah optimieren, falls nötig. Bei größeren Distanzen achten wir darauf, dass wir unsere Kunden — über 6000 in 113 Ländern — über den Lifecycle hinweg durchgängig betreuen. Kundenfeedbacks werden gebündelt, so dass wir im Prinzip in spätestens 12 Monaten relevante Anregungen aufgreifen und implementieren können.

Wie schätzen Sie die Entwicklung der für Ihre Kunden wichtigen Print-Herstellung im Digitalzeitalter insgesamt ein?

Oliver Zünd: Das Medium Print hat aus unserer Sicht nach wie vor viel Potenzial. Aber für die Produktionsbetriebe wird der Wettbewerb weiter zunehmen, da die Druckkapazitäten nach wie vor steigen, während sich das Druckvolumen anders verteilt. Durch die Digitalisierung änderte sich die Struktur der Print-Aufträge, insbesondere die Auflagenhöhe pro Job, die stetig kleiner und individualisierter wird. Das kommt uns und unseren Kunden entgegen, beflügelt das Geschäft mit Cutting, gerade durch die individualisierten Printproduktionen. Ideal ist aus unserer Sicht ein Druckereibetrieb aufgestellt, der weiss, wie er mit Digitaldruck neue Kunden ansprechen und neue Märkte erschliessen kann. Insbesondere durch den Einsatz neuer Materialien. Und sich damit über neue Anwendungen mit Hilfe unserer Hochleistungscutter aus der Masse abhebt.

Wenn Sie sich nicht dem Digital Cutting widmen könnten, was würden Sie tun? 

Oliver Zünd: Dann würde ich etwas komplett anderes tun. Vermutlich in einem Sport angesiedelt, der einen rund um die Welt führt. Wobei ich froh bin, dass es so ist, wie es ist, zumal man beim Sport nicht älter werden darf.

Das Gespräch wurde am 10. Juni 2015 von Andreas Weber per Skype geführt. Dank an Daniel Bischof von Zünd Systemtechnik AG für seine Unterstützung. 


ENGLISH VERSION

IMPRESSIONEN VON DER FESPA 2015

Zur Person:

Oliver Zünd (39) übernahm nach seinem Betriebsökonomie-Studium an der Hochschule Chur die Leitung der Bereiche Verkauf und Marketing im väterlichen Unternehmen. Unter seiner Leitung wurde 2004 das Tochterunternehmen Zünd Amerika, Milwaukee, gegründet. Nach zwei Jahren Aufbauarbeit wurde Oliver Zünd 2006 in die Geschäftsleitung der Zünd Systemtechnik AG in Altstätten berufen. 2011 hat Oliver Zünd die operative Geschäftsleitung übernommen. Zurzeit absolviert er an der Universität St. Gallen den Executive MBA in Business Engineering.

Links für weitere Informationen

Zünd im Discovery Channel:
https://youtu.be/jhopvuv5nm8?list=PLlisgYauQkmnqbBQsZwE1ynm52JkYjBjr

Zünd Unternehmensfilm:
https://youtu.be/Y4x70tZbfHM

Zünd Homepage:
http://www.zund.com/de/

Zünd auf Facebook:
https://www.facebook.com/ZundCutter

Zünd Screenshot WeTransfer

Foto: Maschinendetail, Zünd Systemtechnik AG

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